A convertible backpack purse with an embossed deer design and three ways to carry it
The Elowen is a women’s convertible backpack purse in soft PU leather, with a lightly creased, washed finish and a round embossed deer medallion on the front flap.
Wear it as a backpack, sling it across your body with the wide detachable strap, or hold it by the top handle.
The medallion is raised, with a crowned deer at the center and butterflies fluttering around it.
It comes in black, dark brown and cognac brown, all with gold tone hardware. At about 10 inches tall, it is a compact bag for daily essentials.
- Backpack, crossbody or top handle carry
- Embossed deer and butterfly medallion on the front flap
- Soft PU leather with a lightly creased, washed finish
- Wide detachable strap with gold swivel clasps
- Adjustable backpack straps with gold slide buckles
- Zipper pocket on the back panel for a phone
- Zipper main compartment under the front flap
- Studded strap detail on the side
- Gold tone zippers, clasps and front lock plate
- Compact size at 9.8 x 10.2 x 4.7 inches
- Three colors: black, dark brown and cognac brown
Product Details
| Product Type | Women’s convertible backpack purse |
|---|---|
| Material | PU leather (faux leather) |
| Finish | Soft, lightly creased washed look |
| Colors | Black, Dark Brown, Cognac Brown |
| Front Detail | Round embossed deer and flower medallion on the flap |
| Closure | Zipper opening under a front flap with a gold tone plate |
| Lining | Dark taupe fabric |
| Outside Pocket | Zipper pocket on the back panel |
| Inside Pockets | Main compartment and a zipper pocket |
| Carry Options | Backpack straps, wide detachable strap, top handle |
| Straps | Adjustable, with gold slide buckles |
| Hardware | Gold tone zippers, clasps, buckles and studs |
| Base | Flat, with a stitched panel |
| Size | 9.8 in wide, 10.2 in tall, 4.7 in deep (25 x 26 x 12 cm) |
| Weight | About 1.3 lb (0.61 kg) |
| Best For | Errands, commuting, day trips and weekend outings |
Black, Dark Brown and Cognac Brown Color Guide
All three colors share the same design. The differences are in the body, the strap webbing and how the gold details show.
Black
A deep black body with black webbing straps. The gold hardware and the colorful medallion stand out most against it.
Dark Brown
A deep chocolate brown with matching brown webbing. It looks softer than black and sits well with cream, olive and navy.
Cognac Brown
A warm reddish brown with caramel colored webbing. It is the lightest of the three and shows the creased finish most clearly.
Gold Tone Hardware
The zippers, swivel clasps, slide buckles, side studs and front lock plate are gold tone on all three colors.
Medallion Colors
Pink, blue and purple flowers and butterflies sit on a gold bronze background, so the medallion works with every body color.
What Colors Go With a Brown or Black Backpack Purse
| Bag Color | Outfit Colors That Work | Why |
|---|---|---|
| Black | Cream, denim blue, gray and pink | Black frames the gold details and keeps the medallion in focus. |
| Dark Brown | Olive, camel, cream and navy | Earth tones sit close to the brown and look warm together. |
| Cognac Brown | Denim blue, white, forest green and black | The warm tone stands out against cool colors. |
About the PU Leather
PU leather is a faux leather made from a polyurethane coating on a fabric base. The Elowen uses it for a soft, flexible feel and a washed, lightly creased look.
No animal hide is used, and the bag weighs about 1.3 pounds, which keeps it light on the shoulder.
The creasing is part of the finish, so small differences from bag to bag are normal.
Three Ways to Carry the Elowen
Switching takes a few seconds, and you can leave the wide strap clipped on or take it off.
Backpack Mode
Slide both arms through the adjustable straps and set the length with the gold slide buckles. The bag sits high on your back and keeps your hands free.
Crossbody Mode
Clip the wide strap onto the gold swivel clasps at both sides and wear the bag across your body. Your phone and wallet stay at hip level.
Top Handle Mode
Hold the top handle and carry the bag by hand. It suits short errands and gives the medallion a clear view from the front.
The Embossed Deer Medallion
The round panel on the front flap is a raised relief. The deer, flowers and butterflies have real depth, and a ring of stitching frames the panel.
The deer wears a flower crown. Around it are butterflies, pink flowers, blue petals and purple blooms, all painted over a gold bronze base.
It gives a plain outfit a focal point, and it sets the bag apart from the usual solid color backpack purse.
Inside the Bag
A zipper follows the top opening under the front flap. Lift the flap, unzip, and the main compartment opens wide.
The lining is a dark taupe fabric, and a zipper pocket inside holds cards, keys or earbuds.
A large phone, a folded umbrella, a slim water bottle and a few small items fit together in the main compartment.
Pocket Guide
| Where | What It Holds | |
|---|---|---|
| Main compartment | Under the front flap | Phone, folded umbrella, slim bottle and small items |
| Inside zipper pocket | Inside the main compartment | Cards, keys and earbuds |
| Back zipper pocket | Upper back panel | Phone, transit card and lip balm |
The Back Panel and Straps
Near the top of the back panel sits a zipper pocket. It takes a phone, and the bag body keeps it close to you.
The backpack straps pair faux leather tops with matching woven webbing. Gold slide buckles let you shorten or lengthen them.
A studded strap tab hangs from one side and adds a small detail to the profile.
Size and Measurements
The Elowen is a compact backpack purse, closer to a small daypack than a full size bag.
| Measurement | Inches | Centimeters |
|---|---|---|
| Width | 9.8 | 25 |
| Height | 10.2 | 26 |
| Depth | 4.7 | 12 |
| Weight | About 1.3 lb | About 0.61 kg |
With both straps on, the Elowen rides high, somewhere between your shoulder blades and your waist.
Each size is measured by hand, so expect a little variation.
What Can You Carry in the Elowen
| Item | Fits? | Note |
|---|---|---|
| Large phone | Yes | Sits in the main compartment, or in the back pocket. |
| Folded umbrella | Yes | A compact folding umbrella fits in the main compartment. |
| Slim water bottle | Yes | A slim bottle stands upright in the main space. |
| Wallet and keys | Yes | Keep the keys in the inside zipper pocket. |
| Small cosmetics pouch | Yes | It fits with a wallet and a phone. |
| Sunglasses case | Yes | It sits beside the phone with room to spare. |
| Laptop | No | The bag is only 9.8 inches wide. |
More Backpack and Crossbody Styles
For another soft, washed faux leather finish, see the Reese vintage washed shoulder bag or the Rowan retro crossbody bag.
Prefer a simpler backpack without the medallion? Try the Black waterproof quilted backpack.
More shapes are in the women’s backpacks and crossbody bags collections.
Outfit Ideas
| Occasion | How to Wear It |
|---|---|
| Brunch with friends | A knit cardigan and flared jeans, worn crossbody. |
| Farmers market | A maxi skirt and boots, with the bag on your back and the produce in your hands. |
| Campus day | A hoodie, jeans and sneakers, bag on your back between classes. |
| Day trip | Straight leg pants and a light jacket, crossbody so the phone stays at your hip. |
| Evening out | A dress and boots, crossbody with the backpack straps tucked away. |
Who the Elowen Suits
Nature Lovers
Deer, butterflies and blooms make a woodland scene that suits anyone who likes nature inspired accessories.
Light Packers
A phone, a wallet, keys and a small umbrella fit without turning the bag into a heavy load.
Students
A small bag for a phone, earbuds and a notebook, with the backpack straps for the walk between classes.
Gift Shoppers
The medallion makes it feel personal, and three colors make it easier to match the person you are buying for.
Gift Ideas
This bag works as a gift when you want something with a bit of personality. A few ideas follow.
- For a nature lover’s birthday
- A thank you for a teacher or mentor
- For a close friend at the holidays
- An anniversary present for a partner who likes small bags
Need it by a certain day? See the delivery times below and order with room to spare.
Caring for Your PU Leather Backpack Purse
- Wipe with a soft damp cloth and a drop of mild soap
- Dry it with a clean cloth afterward
- Avoid harsh cleaners and rough scrubbing
- Keep it away from heat and direct sun
- Take care around the raised medallion to avoid scratches
- Stuff it lightly when stored so it keeps its shape
Shipping and Returns
Shipping is free. Allow 2 to 5 days for processing, then 7 to 14 business days for delivery within the U.S.
Changed your mind? You have 30 days to get your money back, as long as the bag is unused.
The shipping and delivery page and the refunds and returns policy list every detail.
Frequently Asked Questions
Is the Elowen real leather or faux leather?
No. The Elowen is made from PU leather, a soft faux leather, so no animal hide is used. The finish has a washed, lightly creased look.
What are the three ways to carry it?
Backpack straps, a wide detachable crossbody strap and the top handle give you three options. You can switch between them in seconds.
How much does the Elowen hold?
It is 9.8 by 10.2 by 4.7 inches. A large phone, a folded umbrella and a slim bottle fit together. Laptops and most tablets do not.
Where do I keep my phone when I wear it as a backpack?
Use the zipper pocket on the upper back panel. It takes a phone, a transit card or lip balm.
Can I take the wide strap off?
Yes. The wide strap clips onto gold swivel clasps at both sides, so you can remove it when you want the backpack look.
Can I change the strap length?
Yes. The gold slide buckles move up or down, so the bag can sit higher on your back or hang looser over a coat.
What finish is the hardware?
Gold tone on all three colors. That covers the zippers, clasps, buckles, studs and the plate on the front flap.
Which colors does it come in?
Black, dark brown and cognac brown. The deer medallion, gold hardware and shape are the same on each one.
What does the front design show?
A deer wearing a flower crown, with butterflies and blooms around it. The round panel has a stitched edge.
How do I clean the Elowen?
Wipe it with a soft damp cloth and a drop of mild soap, then dry it. Avoid harsh cleaners, heat and direct sun.
Does it work for errands and day trips?
Yes, for a light load. It holds a phone, wallet, keys and a small umbrella, and the crossbody mode keeps your hands free on a day trip.
Is shipping free, and how long does delivery take?
Yes, shipping is free. Orders take 2 to 5 days to process and 7 to 14 business days to arrive in the U.S.
What is your return policy?
A 30 day money back guarantee covers every order. If you changed your mind, the bag needs to be unused.
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